Objective Tagging: Gartner's Run / Grow / Transform Modal

A pragmatic guide to Gartner’s Run-Grow-Transform portfolio lens and how product managers can use it to balance operational excellence with bold innovation.

Objective Tagging: Core vs Context

Crossing the Chasm by stopping the Resource Drain on Work That Won’t Win the Market

How Geoffrey Moore’s Core-versus-Context distinction helps SaaS leaders protect differentiation, outsource the ordinary, and explain tough resourcing calls to the board.

Objective Tagging: Kano Maps

Using Kano Maps to Build Love, Not Just Loyalty

Leveraging the Kano model—Must-Have, Performance, and Delighter attributes—to balance foundational reliability with wow moments on the product roadmap.

Objective Tagging: McKinsey's Three Horizons of Growth

How McKinsey’s Three-Horizons model helps product leaders structure short-term wins, mid-term bets, and long-term moon-shots without starving any of them.

Objective Tagging: Pirate Metrics (AARRR)

Charting the Customer Voyage from First Click to Profit

A deep dive into Dave McClure’s “Pirate Metrics”, showing product teams how AARRR tagging reveals funnel leaks, drives focused experimentation, and turns growth conversations with the board from foggy to forensic.

Objective Tagging: SAFe Enablers vs Business Features

Giving Platform Work the Story it Deserves

Demystifying SAFe’s Enabler-type backlog items and showing product teams how explicit tagging sharpens conversations with technical architects and boards alike.

Objective Tagging: SVPG Product Risks

Categorising Value, Usability, Feasibility, and Business Viability to de-risk the Roadmap

Using Marty Cagan’s four product-risk categories—Value, Usability, Feasibility, Business Viability—to tag roadmap items, focus discovery, and make risk mitigation a first-class metric.

Objective Tagging: The Balanced Scorecard

Turning Strategy into Everyday Product Choices

Translating Kaplan & Norton’s Balanced Scorecard into a roadmap-tagging lens that aligns product portfolios with strategy through Financial, Customer, Internal Process, and Learning & Growth perspectives.

Objective Tagging: The BCG Product Portfolio: Stars, Cows, Question Marks, Dogs

Letting the BCG Matrix Tell You When to Milk and When to Feed

Applying the classic BCG Growth-Share Matrix (Stars, Cash Cows, Question Marks, Dogs) to product portfolios and showing how roadmap tagging clarifies funding bets.

Objective Tagging: The Innovation Ambition Matrix

Escaping the Core Comfort Zone

Applying the 70-20-10 Core/Adjacent/Transformational portfolio split to product roadmaps, showing how explicit tagging balances risk and ambition—and how RoadmapOne makes trade-offs painfully clear.

Objective Tagging, The Missing Connectivity between your backlog and The Board

A unifying guide on how roadmap tagging turns strategy into daily decisions, accelerates board alignment, and becomes effortless with RoadmapOne.

OKRs for Product Teams

Many product teams struggle to implement OKRs in a way that drives meaningful outcomes rather than becoming another bureaucratic checkbox exercise.

Size REALLY Matters: Finding the Squad Size Sweet Spot

Discover how squad size impacts planning effectiveness, why individual-level planning creates fragility, and how to structure teams for accountability and successful delivery.

Start with Why: Why We Are Building RoadmapOne

In 'Start with Why', Simon Sinek's proposes that great leaders and organizations inspire action by first explaining *why* they do what they do before explaining *what* they do or *how* they do it. So here's our Why...